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Old January 8th, 2018, 01:40 PM   #1
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[] - Inattentional Blindness: We Really Are Invisible

A new study out in the*The Journal of the Human Factors and Ergonomics Society in Australia seems to confirm what we already knew: Motorcycles appear to be very low on the priority list for the brain when it is filtering information, which would help explain why drivers will appear to look directly at a motorcycle just before pulling directly into its path.

A study of 56 drivers*examines how the phenomenon of*inattentional blindness,*or a person’s failure to notice an unexpected object located in plain sight, might explain the prevalence of looked-but-failed-to-see (LBFTS) crashes, the most common type of collision involving motorcycles.


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